More than 3,200 people from 35 countries came to Sofia at the end of April for Balkan E-commerce Summit 2026, a noticeable jump from last year. The event is getting bigger fast and with it, so is the region’s role in European e-commerce.
We’ve covered the Balkan eCommerce Summit 2026 multiple times on Ecommerce Bridge, but now it’s different. The event is just around the corner, and if you’ve been considering it, this is the moment to decide.
Two days that can save you months of searching for the right partners, insights, and growth opportunities. Balkan eCommerce Summit 2026 brings the leading e-commerce players from the Balkans and Eastern Europe together in one place, offering practical strategies, real business connections, and networking that goes far beyond exchanging business cards. If you operate in […]
The Balkan Ecommerce Summit has become the region’s premier gathering for digital commerce professionals, bringing together industry leaders, innovators, and entrepreneurs from across Southeast Europe and beyond. As the dust settles on another successful edition, we di and interview with Nikola Ilchev, the main organiser behind this influential event, to get his unique perspective on […]
The highly anticipated Balkan Ecommerce Summit 2025 is just days away, set to transform Sofia into the e-commerce hub of the Balkan region on April 29-30, 2025 at Arena Sofia. As the event approaches, this Attendee Guide for Balkan Ecommerce Summit provides everything you need to know to make the most of this premier digital commerce […]
The Balkan Ecommerce Summit 2025, one of the region’s premier digital commerce events, will transform Sofia into the e-commerce hub for the entire Balkan region on April 29-30, 2025, at Arena Sofia. This landmark event will bring together over 4,000 attendees from more than 20 countries, including the United States and India.
The latest State of eCommerce 2025–2026 report from the Balkan eCommerce Summit offers a detailed snapshot of how online businesses operate across Bulgaria, Greece, Romania, Croatia and Hungary. Based on responses from hundreds of e-commerce companies, the data reveals how retailers in the region are growing, which marketing channels bring the most sales and where […]
Last year Nikola Ilchev, shared with us his long-term vision for building the Balkan Ecommerce Summit as a platform that connects the e-commerce community across the region. One year later, the summit continues to evolve – responding to new challenges, technological shifts, and changing priorities of online businesses. We spoke with Nikola about what the 2026 edition […]
Here’s what shocked us: two major Bulgarian brands with millions in revenue were losing sales every day and they had no idea why. The culprit? They were completely ignoring the most powerful sales tool hiding in plain sight on every e-commerce site. At MarmaLAB, we’ve discovered that even established brands are missing this crucial element […]
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