Instagram is expanding its “Your Algorithm” feature to the Explore tab, extending a tool that first launched for Reels in December 2025. The update builds on that earlier rollout, which we covered in detail in our analysis of Instagram’s algorithm changes in 2026, and now brings the same controls to one of the platform’s main […]
Instagram is no longer just a place for lifestyle content. With more than 3 billion monthly active users, it has quietly become part of how professionals research suppliers and compare solutions. The insights in this article are based on analysis published by MarTech, drawing on data from Hootsuite, DataReportal, Clutch.co and other cited sources. For […]
Instagram is sharing more about how its algorithms work than ever before. We based this on a detailed Buffer article, and the results are surprising – most of what you’ve heard about reach and engagement is a myth. Adam Mosseri, head of Instagram, has been sharing details over recent months that platforms usually keep secret. […]
Instagram has evolved from a purely visual platform into a role previously dominated by search engines. As Google began indexing content from professional accounts, the platform became a source of answers in search results. Brands are therefore naturally reevaluating how they talk about products, how they build their profiles, and what they actually publish. What […]
While businesses invest 90% of SEO budgets into Google, their customers are actually searching elsewhere. An analysis of 1.5 billion searches by agency Rise at Seven shows that Google now has just a 34.5% share of total search activity. The rest? YouTube, TikTok and Instagram.
Instagram has reached 3 billion monthly active users, head of Instagram Adam Mosseri announced on his Instagram account. This milestone puts Meta firmly as the leader in social media, with Facebook, WhatsApp and now Instagram clearly leading in overall usage.
Instagram continues to invest in video and its editing app Edits, which is designed for creating Reels. The latest updates bring features that can help brands and e-shops create more attractive content and work better with Instagram trends.
Buffer analyzed over 2 million Instagram posts from 100,000 accounts and the results might surprise you. The most successful brands don’t post daily – their secret lies in strategic posting frequency timing.
Meta is expanding the AI translation feature for Reels on Facebook and Instagram. This is a tool that automatically dubs videos into foreign languages and adjusts lip movements to make it appear as though the creator is speaking directly in the translation. For marketers and e-commerce businesses, this could mean an easier path to international […]
Slovenčina 
Čeština 
Shqiptare 
Österreich 
België 
български 
Bosanski 
Українська 
Eesti 
Македонски 
Türkçe 
Deutsch 
Dansk 
Español 
Français 
Suomi 
Ελληνικά 
Hrvatski 
Magyar 
Schweiz 
Italiano 
Lietuvių 
Latviešu 
Nederlands 
Norsk 
Polski 
Português 
Română 
Srpski 
Slovenščina 
Svenska 
