Adam Cagala

Data Master, ptagroup

cagala@ptagroup.sk

Information

Performance marketer with a focus on technical solutions. I help clients improve performance campaigns through working with data and automation – whether they are local brands or global businesses.

Knowledge in the field

E-commerce marketing

Performance marketing

PPC

Analytics

Automation and AI

Price comparison sites

Latest articles

17. April 2025

12 min. reading

Advanced Features of Google Analytics 4

Google Analytics 4 is not just another version of Google Analytics but a whole new approach to analysing user data. It offers several advanced features that allow you to work more effectively with data and gain deeper insights into visitor behaviour. If you want to gain more accurate insights into your customers and optimise your […]

Adam Cagala
Data Master, ptagroup