Florin Girtan

Digital Marketing Strategist, Upswing

fgirtan@gmail.com

Information

Florin Girtan is a 15+ year organic marketing expert with deep expertise across both the e-commerce and enterprise B2B sectors. As the Organic Lead Expert at Upswing, he builds holistic strategies that integrate SEO and GEO to drive powerful business results. A key part of his leadership is developing skilled SEO professionals and building teams that are oriented around delivering business impact.

Knowledge in the field

Content marketing

Digital & Online marketing

B2B marketing

SEO

Analytics

Automation and AI

Copywriting

Web and e-shop creation

Business

Latest articles

20. October 2025

7 min. reading

Google Knows Your Company Better Than You Do – Here’s Why That Matters

Imagine Google knowing your company better than your own employees do. It knows who founded it, where it’s based, what it sells, and how it connects to other brands. This isn’t science fiction—it’s the reality of brand entities. And if your company isn’t part of this system yet, you’re losing the most important game in […]

Florin Girtan
Digital Marketing Strategist, Upswing