Martin Murza

Martin Murza

CEO, Murza

Information

For the past 7 years, I have been helping companies develop effective marketing strategies. I create and find ways to improve sales and build stronger connections with customers.

Latest articles

Strategic Marketing Planning: The 6 Steps to Business Success
13 min. reading

Strategic Marketing Planning: The 6 Steps to Business Success

Marketing research indicates that approximately 50-60% of marketers formally document their marketing strategy. Companies often underestimate marketing planning, even though it has been proven to increase their chances of success (by over 300%!) and ROI (by 60%!) compared to companies that don’t plan.  In this article, we will look at the basics of planning in […]

Martin Murza Martin Murza
CEO, Murza