Petra Kubita Nulickova

Petra Kubita Nulickova

HR Manager, Head of HR v Aukro

petranulickova.cz

Information

As an HR professional, I offer expert consultations on HR strategies, recruitment processes and strategies, KPIs for HR departments, and ATS implementation.

Knowledge in the field

E-commerce marketing
Performance marketing
Digital & Online marketing
PR
Brand and brand building
Business
HR
Marketing strategy

Latest articles

NPS In Recruitment: When Rejected Candidates Stop Being Customers (Part 1)
18 min. reading

NPS In Recruitment: When Rejected Candidates Stop Being Customers (Part 1)

What if the candidate you rejected yesterday was meant to become your customer tomorrow? In e-commerce and retail, this isn’t a hypothetical question—it’s daily reality. Every selection process leaves an impression that goes far beyond HR. It influences your brand, revenue, and the quality of people you ultimately attract. Yet most companies still don’t measure […]

Petra Kubita Nulickova Petra Kubita Nulickova
HR Manager, Head of HR v Aukro
The Future of HR in E-commerce: Insights from Award-Winning Czech HR
19 min. reading

The Future of HR in E-commerce: Insights from Award-Winning Czech HR

Petra Kubita Nulíčková is among the most prominent personalities on the Czech HR scene. As the recipient of the Recruiter of the Year 2019 award and HR personality according to the Employers’ Club 2020, she brings a unique combination of expertise and innovative thinking to the field of human resources. Her scope extends beyond the […]

Petra Kubita Nulickova Petra Kubita Nulickova
HR Manager, Head of HR v Aukro