Zina Sili

Principal International Success Manager, Skroutz

Information

Zina Sili is the Principal International Success Manager at Skroutz, where she is responsible for expanding the international seller base and supporting the company’s growth. With her experience in managing both international and domestic sellers, Zina focuses on partnership development, project coordination, and ensuring customer satisfaction.

Knowledge in the field

Content marketing

E-commerce marketing

Performance marketing

Digital & Online marketing

B2B marketing

Brand and brand building

Business

Marketing strategy

Latest articles

Black Friday 2024: What the Numbers Reveal About E-Commerce in Greece

13. November 2025

3 min. reading

Black Friday 2024: What the Numbers Reveal About E-Commerce in Greece

Black Friday continues to serve as one of the most significant benchmarks for the retail and e-commerce sectors. In Greece, it has evolved from a novelty into a well-established shopping event, shaping consumer expectations and testing the operational readiness of online stores each November. The 2024 data highlight not only how Greek consumers shop but […]

Zina Sili
Principal International Success Manager, Skroutz