CPC – cost per click – is a part of internet marketing and refers to how much an advertiser pays a publisher for a click on their advertisement. This term is closely related to PPC or Pay per Click. While CPC is the cost per click itself, PPC is the operating system for this type of advertising.
Italy’s E-commerce Market Reaches €90.6 Billion
Italian e-commerce generated €90.6 billion in revenue in 2025, up 6% year-on-year, according to the new Ecommerce in Italy 2026 report from Casaleggio Associati. The study, based on analysis of more than 16,000 e-commerce sites and interviews with over 145 industry professionals, shows a market that is still growing, but at a slower and more […]




