What is Return on Investment (ROI)?

Return on Investment (ROI) is a financial metric that measures the profitability of an investment by comparing the net gain or loss to the initial cost, expressed as a percentage. It helps evaluate how efficiently an investment generates returns relative to its cost and allows comparison across different investments.

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About You Removes Registration Fees Ahead Of Zalando Takeover

German fashion platform About You has made a surprising strategic pivot: while negotiating a €1.2 billion acquisition by Zalando, the company has dramatically lowered entry barriers for sellers. Registration fees are now eliminated, onboarding takes just 3-4 weeks, and requirements for small brands have been slashed – as Ecommerce News EU informed. What’s driving this […]

Katarína Šimčíková
Project manager, Ecommerce Bridge EU

6 Proven CRM Methods That Transform Customer Experience

today

6 min. reading

6 Proven CRM Methods That Transform Customer Experience

What if one simple change could transform angry customers into loyal fans before they even complain? At Metrica Ltd., we discovered that the secret isn’t faster shipping or lower prices—it’s knowing your customers so well that problems disappear before they start. Here are 6 proven CRM methods that changed everything for us.

Milena Ramcheva
CEO, METRICA Ltd.

El Corte Inglés Posts Record 512M Euro Profit in Third Year of Growth

yesterday

2 min. reading

El Corte Inglés Posts Record 512M Euro Profit in Third Year of Growth

Spanish retail El Corte Inglés has delivered strong financial results for 2024, marking the third consecutive year of significant profitability improvements. According to information from Ecommerce-news.es portal, the company continues its solid post-pandemic recovery with impressive revenue and margin growth.

Katarína Šimčíková
Project manager, Ecommerce Bridge EU