2 min. reading

Just Eat Launches £5.99 Summer Membership with Unlimited Free Deliveries

Just Eat's new membership service costs less than two delivery fees but covers unlimited orders for three months. The timing targets summer shoppers who order everything from ice cream to forgotten beach essentials.

Katarína Šimčíková Katarína Šimčíková
E-commerce Content Writer & EU Market Partnerships, Ecommerce Bridge EU
Just Eat Launches £5.99 Summer Membership with Unlimited Free Deliveries
Source: ChatGPT

Just Eat has introduced a summer membership program that removes delivery fees for a flat £5.99 payment. The 90-day subscription covers orders from their network of 90,000 partner businesses. The membership spans restaurants, supermarkets and retail shops, letting customers order both meals and household items without delivery charges. This approach broadens Just Eat’s appeal beyond traditional takeaway services.

Member perks include exclusive deals

Subscribers get free items from Greggs and Co-op, special discounts at restaurants including Leon, Island Poke, and The Breakfast Club, and two-for-one offers at Patty&Bun and PizzaExpress. The membership activates at checkout during qualifying purchases. Just Eat positions this as a convenience play for busy summer schedules.

Just Eat UK&I managing director Claire Pointon told Retail Gazette: “We’re thrilled to be launching Just Eat+ – which is designed to make everyday ordering that bit easier and more rewarding.”

Competition intensifies in delivery space

This launch coincides with Deliveroo expanding into beach and festival deliveries through their Boots partnership. They’re bringing over 750 products like sunscreen and painkillers to more than 75 outdoor locations within 20 minutes.

Deliveroo has also started testing drone deliveries in Dublin, exploring new fulfilment methods.

The subscription model shows how delivery platforms are moving toward recurring revenue streams rather than relying solely on per-order fees.

Share article
Katarína Šimčíková
E-commerce Content Writer & EU Market Partnerships, Ecommerce Bridge EU

Partnership Manager & E-commerce Content Writer with 10+ years of international experience. Former Groupon Team Lead. Connects European companies with Slovak and Czech markets through partnerships and content marketing.

Similar articles
Italy’s E-commerce Market Reaches €90.6 Billion
3 min. reading

Italy’s E-commerce Market Reaches €90.6 Billion

Italian e-commerce generated €90.6 billion in revenue in 2025, up 6% year-on-year, according to the new Ecommerce in Italy 2026 report from Casaleggio Associati. The study, based on analysis of more than 16,000 e-commerce sites and interviews with over 145 industry professionals, shows a market that is still growing, but at a slower and more […]

Katarína Šimčíková Katarína Šimčíková
E-commerce Content Writer & EU Market Partnerships, Ecommerce Bridge EU
Nordic E-Commerce Keeps Growing As Shoppers Become More Selective
4 min. reading

Nordic E-Commerce Keeps Growing As Shoppers Become More Selective

Last autumn, we covered how Nordic consumers were increasingly turning to cross-border shopping, with Chinese marketplaces such as Temu gaining momentum across the region. The new Spring 2026 edition of PostNord’s E-commerce report shows that online shopping remains highly active across Sweden, Denmark, Finland, and Norway, while consumer behaviour is gradually becoming more deliberate and […]

Katarína Šimčíková Katarína Šimčíková
E-commerce Content Writer & EU Market Partnerships, Ecommerce Bridge EU