The European marketplace landscape presents a striking contrast in modern e-commerce. While Amazon and eBay command attention, they capture only 31% of European marketplace traffic, leaving room for diverse competitors to thrive. From pure-play platforms to retailer-led ventures, and from broad generalists to category specialists, the European marketplace remains notably fragmented – suggesting both opportunity […]
European e-commerce marketplaces are transforming retail, according to data from review management platform Gominga. Over 2,700 products are sold every minute on Amazon alone, while 80% of Zalando’s massive traffic comes from mobile devices, showing how online shopping habits are rapidly evolving. The region’s top marketplaces are reshaping commerce, as consumers increasingly turn to digital […]
British Amazon has announced that new return rules will come into effect on 11 November 2024. This move is part of Amazon’s effort to simplify the returns process and increase customer satisfaction on the platform in the United Kingdom, creating a more reliable and uniform returns experience. However, the changes will directly affect international sellers.
The European e-commerce market is a dynamic and rapidly evolving space. To stay ahead of the competition, businesses need to understand the key trends, insights, and opportunities shaping this landscape.
The European Union has formally approved new customs rules that will end the duty-free exemption for low-value parcels. From 1 July 2026, small e-commerce shipments entering the EU will face a €3 customs charge per product category. According to the Council of the EU, the decision responds to the rapid growth of ultra-cheap imports and […]
Global online sales totalled $499.6 billion in December 2025, slipping from November’s record high but still closing the year on a strong note. While growth slowed after peak holiday demand, several markets and product segments continued to expand, according to ECDB.
According to Reuters, the European Union is tightening rules on cross-border online shopping. From July 2026, low-value e-commerce parcels entering the bloc will face a new customs duty, a move aimed at curbing the surge of ultra-cheap imports.
Europe is split into two camps for online payments. Western countries prefer digital solutions, while the East still relies on cash. 85.6% of Greek e-shops offer cash on delivery, while in Scandinavia it’s less than 10%.
The European Commission has officially proposed introducing a €2 handling fee on low-cost e-commerce shipments arriving in the EU. The new measure responds to the sharp rise in cheap imports from China and aims to ensure fair conditions for European sellers.
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