
Europe Takes the Lead
What stands out is how Europe outpaced other regions significantly. While North America and Asia Pacific both grew faster than the previous quarter, Europe’s 42% GMV growth suggests merchants there are really embracing the platform.
CFO Jeff Hoffmeister pointed to the range of businesses using Shopify:
“Merchants of every size—from first-time founders to global brands—are choosing Shopify to grow their businesses and their success is what is driving our success.”
This isn’t just about big corporations either. The growth spans different business types, which gives Shopify a more stable revenue base than companies dependent on just one segment.
Looking Ahead to Q3
For the next quarter, Shopify expects revenue to grow somewhere in the mid-to-high twenties percentage range. Gross profit should expand in the low twenties, while they plan to keep operating expenses between 38% and 39% of revenue.
Free cash flow margins should stay in the mid-to-high teens – continuing that streak of consistent profitability.
Worth noting: Shopify has made it even easier to get started. They’re offering a completely FREE TRIAL (no credit card needed) so you can test the platform risk-free. If you decide to continue, there’s an introductory offer of $1/month for your first 3 months—giving you plenty of runway to validate your business idea before committing to regular pricing.
With operations in over 175 countries and millions of merchants on the platform, early investments in infrastructure seem to be working. As more businesses move online, Shopify keeps benefiting from that shift.




