A trusted source for e-shops, marketers and all e-commerce fans.
News, trends, video interviews, podcasts and articles from industry experts.
OpenAI published the first major study on how people actually use ChatGPT. Researchers analysed 2.5 billion messages daily from 700 million active users. For e-commerce, there are seven concrete patterns that can be used right now.
YouTube team released a guide for podcast creators. E-commerce stores and digital agencies running podcasts can use these methods to build audience without expensive equipment. Most online businesses treat YouTube as just another hosting platform. They miss that itโs the worldโs second-largest search engine where podcast content attracts customers through organic search.
European fashion giant Zalando has officially launched its beauty category in Spain. Itโs a strategic move that makes sense โ 76% of their customers already shop across different categories on the platform, reports ecommerce-news.es. The company wants to be a complete solution for fashion and lifestyle, not just a clothing store.
Indiaโs national payments authority has rolled out a pilot program allowing ChatGPT users to complete purchases without leaving the AI platform, Reuters reported last Thursday. The system uses UPI, Indiaโs homegrown payment network that processes over 20 billion transactions monthly, marking the first major expansion of AI-powered commerce outside the United States.
Online sellers spend 36% of their working time updating products and fixing errors instead of selling. A new survey by ChannelEngine revealed that despite expanding to multiple platforms, companies still work with outdated methods. The problem deepens significantly during the holiday season, when every lost hour means fewer sales.
ChatGPT now processes 66 million search-like queries every day, but Google remains the undisputed king with 14 billion daily searches โ thatโs 210 times more volume. The gap shows AI search is growing, but traditional search still dominates discovery, according to data shared by SparkToro CEO Rand Fishkin and reported by SearchEngineLand.com.
Spainโs online shopping sector pulled in over โฌ25.7 billion in the first quarter of 2025, an 18.2% jump from last year. Travel sites and tour operators made the most money, while gambling sites saw the most clicks. The numbers also show Spanish shoppers spend far more on foreign websites than overseas buyers spend in Spain.
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