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According to Pew Research Center data from March 2025, only 8% of users who saw AI summaries in search results clicked on traditional links. For classic pages without AI summarization, it was almost twice as much. This difference clearly shows that the rise of generative AI is directly changing user behavior in search engines.
Most creators, as well as marketers, know that feeling. You want to stay active on YouTube, but after a few videos, ideas quickly run out. Yet consistent video content can determine whether a customer stays with your brand or looks for something else. How do you come up with videos that truly resonate with your [โฆ]
What does it really take to build a business that works across 16 different countries? Beatrix Vojtekova, CMO, from GymBeam knows firsthand โ sheโs helped grow a Slovak startup into a โฌ200M fitness brand. In this conversation, she shares the real stories behind international expansion โ the wins, the mistakes, and the lessons that every [โฆ]
Germanyโs online grocery market is experiencing dramatic shifts. While established chains grow stronger, many pandemic-era startups have crashed. Rewe.de is projected to become the first player to cross the billion-dollar revenue mark.
Shopify Payments has introduced stricter requirements for Dutch payment method iDEAL, effectively blocking new e-commerce stores from offering the countryโs most popular payment option. Starting webshops now need 90 days of operation and over 100 completed orders before accessing iDEAL through Shopifyโs payment system.
Short videos are now the main format that brands are investing increasingly larger budgets in. A fresh analysis by Adobe Express, based on over 24,000 YouTube Shorts from 280 creators across 12 industries, shows that proper timing of publication is a crucial performance factor.
Product data management in Google Merchant Center is undergoing a major change. Google announced the general availability of Merchant API โ an interface that gradually replaces Content API for Shopping and becomes the new standard for working with product feeds.
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