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Ecommerce Bridge
A trusted source for e-shops, marketers and all e-commerce fans.
News, trends, video interviews, podcasts and articles from industry experts.
Latest news right NOW
European stocks ease from 2-month highs as JD Sports, Julius Baer slide.
OpenAIโs planned data center in Abu Dhabi would be bigger than Monaco.
Latest articles
How Mobile Commerce Community Marketing Drives Higher ROI Than Traditional Channels
Mobile applications are experiencing one of their most stable and simultaneously most profitable years. After the pandemic boom and subsequent correction, the market has stabilized. The figures show that usersโ attention and money are concentrating on mobile more than ever before, making mobile commerce community marketing the key differentiator for brands seeking sustainable growth.
Although B2B Advertising Budgets Are Growing, Marketers Still Struggle with Efficiency
Companies are spending more on advertising, but results often lag. Growing digital advertising budgets alone are not enough. Purchasing decisions are becoming more complex, traditional approaches are ceasing to work, and advertising misses the target. A new global survey reveals why a return on investment in B2B marketing is not materialising. Letโs look at what [โฆ]
Tips for Optimising Your E-shop for Expansion
Expanding your e-shop into new markets might sound exciting, but itโs also full of hidden challenges that you might not consider. The truth is, to succeed in international markets, you need more than just ambition: you need preparation. Every market comes with its expectations, shopping habits, and competition. If you want to be accepted by [โฆ]
Dognet 2.0: Central Europeโs Top Affiliate Network Launches its Brand-New Platform
Three years in the making, Dognet is entering a new era of technology. Following the successful migration of publishers, the next stage rolls out on 20 May: advertisers will now join the upgraded Dognet 2.0 system. Built in-house, the platform offers more flexibility, improved reporting, and quicker adaptation to an ever-changing marketโbenefitting thousands of partners [โฆ]
The Role of 3PL Providers: How Third-Party Logistics Companies Transform Modern E-commerce
Businesses are under more pressure than ever to meet rising customer expectations, keep delivery promises, and manage inventory accurately. Yet handling all those tasks in-house can be costly and operationally draining. Thatโs where third-party logistics providersโcommonly known as 3PLโcome into play. These service providers act as a vital link between businesses and their customers by [โฆ]
The Rising Importance of Strategic Pricing in Retail: How Data is Reshaping Consumer Loyalty
Strategic pricing is more important than ever and it is changing how companies interact with consumers who are becoming more cost aware. According to the recently published Retail Gazette โ Acuity Pricing Report โPricing power: Winning margin and loyalty in 2025โ, research reveals dramatic shifts in consumer behaviour, with loyalty giving way to value-seeking across [โฆ]
