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For many e-commerce players, growth at home is starting to slow. The real momentum is shifting abroad, where platforms can still scale quickly by tapping into less saturated markets. Based on ECDB data, international expansion is becoming the main driver of growth.
According to Retail Insight Network, Carrefour has launched grocery shopping via ChatGPT, letting users in France plan meals and build baskets through a simple conversation. It marks the first major European grocery retailer to bring its full offer directly into the chatbot.
According to Google, Google Maps is rolling out new AI features, including โAsk Mapsโ, which lets people ask questions about places in a more natural way, along with more visual navigation. Instead of just typing keywords, users can now describe what theyโre looking for. That alone could change how people find and pick businesses.
Weโve covered the Balkan eCommerce Summit 2026 multiple times on Ecommerce Bridge, but now itโs different. The event is just around the corner, and if youโve been considering it, this is the moment to decide.
Pinterest is making it easier for advertisers to stop spending hours on manual tweaks. In tests, campaigns using Performance+ saw over 10โฏ% better CPCs and CPAsย compared to traditional setups.
Amazon plans to invest over โฌ5 billion in Poland between 2026 and 2028, alongside a new fulfilment centre in Lower Silesia. The move underlines the companyโs long-term push in one of Europeโs fastest-growing e-commerce markets.
According to Reuters, JD.com, one of Chinaโs biggest online retailers, has launched Joybuy in the UK, Germany, France, the Netherlands, Belgium, and Luxembourg. The goal is simple: to compete directly with Amazon. Joybuy offers more than 100,000 products, from electronics and appliances to beauty and home goods, including brands like Apple, Samsung, Sony, and Philips.
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