Ecommerce Bridge

A trusted source for e-shops, marketers and all e-commerce fans.
News, trends, video interviews, podcasts and articles from industry experts.

AI And Streaming Are Rewriting Advertising in 2026
3 min. reading

AI And Streaming Are Rewriting Advertising in 2026

AI and video will be the two defining forces in advertising next year, according to EMARKETERโ€™s report Digital Advertising Trends to Watch in 2026. Published in December 2025 in collaboration with Nielsen, the analysis outlines how automation, connected TV, YouTube and video podcasts are reshaping media buying and campaign strategies. For e-commerce brands, the shift [โ€ฆ]

Katarรญna ล imฤรญkovรก Katarรญna ล imฤรญkovรก
E-commerce Content Writer & EU Market Partnerships, Ecommerce Bridge EU
Latest articles
E-Commerce Berlin Expo 2026 Reveals The AI Future Of Digital Commerce
3 min. reading

E-Commerce Berlin Expo 2026 Reveals The AI Future Of Digital Commerce

The 10th edition of E-commerce Berlin Expo wrapped up on February 18th, 2026. It hosted over 14,000 participants from the DACH region and beyond, including 300 service providers, as well as over 150 speakers. The theme of the conference revolved around the changing landscape of digital retail, with AI no longer treated as a nice-to-have [โ€ฆ]

Editorial Team Editorial Team
YouTube Expands Conversational AI To Televisions
3 min. reading

YouTube Expands Conversational AI To Televisions

YouTube is bringing its conversational AI tool to the largest screen in the home. The experimental feature, previously available only on mobile and web, is now expanding to smart TVs, gaming consoles and streaming devices. According to YouTubeโ€™s support documentation and reporting by TechCrunch, this marks another step in the race to dominate AI in [โ€ฆ]

Katarรญna ล imฤรญkovรก Katarรญna ล imฤรญkovรก
E-commerce Content Writer & EU Market Partnerships, Ecommerce Bridge EU
Google Expands AdSense Vignette Triggers in 2026 to Capture More Engaged Traffic
3 min. reading

Google Expands AdSense Vignette Triggers in 2026 to Capture More Engaged Traffic

Google has begun rolling out new behavioural triggers for AdSense vignette ads as of 9 February 2026, expanding when the full-screen overlay format can appear and potentially increasing revenue for publishers without increasing ad density. The update, confirmed in an official AdSense announcement, adds interaction-based signals such as end-of-article behaviour, inactivity recovery and browser back [โ€ฆ]

Katarรญna ล imฤรญkovรก Katarรญna ล imฤรญkovรก
E-commerce Content Writer & EU Market Partnerships, Ecommerce Bridge EU
EU Officially Ends โ‚ฌ150 Duty-Free Rule For Parcels
2 min. reading

EU Officially Ends โ‚ฌ150 Duty-Free Rule For Parcels

The European Union has formally approved new customs rules that will end the duty-free exemption for low-value parcels. From 1 July 2026, small e-commerce shipments entering the EU will face a โ‚ฌ3 customs charge per product category. According to the Council of the EU, the decision responds to the rapid growth of ultra-cheap imports and [โ€ฆ]

Katarรญna ล imฤรญkovรก Katarรญna ล imฤรญkovรก
E-commerce Content Writer & EU Market Partnerships, Ecommerce Bridge EU
Instagram Has 3 Billion Users. Is It Time For B2B?
4 min. reading

Instagram Has 3 Billion Users. Is It Time For B2B?

Instagram is no longer just a place for lifestyle content. With more than 3 billion monthly active users, it has quietly become part of how professionals research suppliers and compare solutions. The insights in this article are based on analysis published by MarTech, drawing on data from Hootsuite, DataReportal, Clutch.co and other cited sources. For [โ€ฆ]

Katarรญna ล imฤรญkovรก Katarรญna ล imฤรญkovรก
E-commerce Content Writer & EU Market Partnerships, Ecommerce Bridge EU
Meta Tests Standalone Vibes App For AI Video
2 min. reading

Meta Tests Standalone Vibes App For AI Video

According to TechCrunch, Meta is moving its AI video feature into a separate app. The company confirmed it is testing a standalone version of Vibes, a short-form platform where every video is generated using AI. Until now, Vibes has operated within the Meta AI app.

Katarรญna ล imฤรญkovรก Katarรญna ล imฤรญkovรก
E-commerce Content Writer & EU Market Partnerships, Ecommerce Bridge EU