Whatโs Next for Balkan E-Commerce in 2026? Insights from Nikola Ilchev
Last yearย Nikola Ilchev,ย shared with us his long-term vision for building the Balkan Ecommerce Summit as a platform that connects the e-commerce community across the region. One year later, the summit continues to evolve โ responding to new challenges, technological shifts, and changing priorities of online businesses. We spoke with Nikola about what the 2026 edition [โฆ]












