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Barry Schwartz, Martin Splitt, Dan Petrovic and other SEO and digital marketing specialists will meet in Vienna this November. For the first time, SERP Conf. Vienna will take place over two days. The 2026 edition will be held on 3 and 4 November at Tech Gate Vienna, bringing together professionals working across SEO, AI, digital [โฆ]
Google is expanding Demand Gen with new tools for messaging, travel advertising and video creation across YouTube. The August update follows hundreds of improvements introduced in the second half of 2025, which Google says are driving an average 30% increase in conversions or conversion value, based on its own global experiment data.
PDD Holdings, the company behind Temu and Chinese e-commerce platform Pinduoduo reported weaker-than-expected second-quarter revenue as competition in China and regulatory pressure overseas weighed on growth. According to Reuters, PDDโs revenue rose 8% year on year to RMB 112.36 billion in the three months to 30 June, below the RMB 116.35 billion expected by analysts [โฆ]
Personalisation has become easier to scale, especially as AI gives retailers more ways to interpret customer behaviour and predict what shoppers might do next. But more personalisation does not automatically mean a better shopping experience. A recent MarTech article raised the question of when personalisation crosses the line. For e-commerce, the bigger challenge may soon [โฆ]
Germany will continue to dwarf its neighbors in e-commerce revenue, but some of Central Europeโs smaller markets are expanding faster. ECDB data shows particularly strong growth in Greece, Poland, and Hungary, where online sales still account for a relatively modest share of the retail market.
The first speakers have been announced for the 9th Regional E-commerce Conference in Skopje. Experts from Google DeepMind and LinkedIn will join regional e-commerce, advertising and AI specialists on 3 November 2026, as the event puts artificial intelligence firmly at the centre of this yearโs programme.
Publishing thousands of AI-generated pages may deliver a quick lift in search visibility, but that growth can be short-lived. Search Engine Journal reports that aggressive programmatic SEO projects are increasingly running into indexing problems and, in some cases, Google penalties. The problem is not AI itself. It is what happens when automation is used to [โฆ]
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