Ecommerce Bridge

A trusted source for e-shops, marketers and all e-commerce fans.
News, trends, video interviews, podcasts and articles from industry experts.

Why M&S Chose TikTok Shop and Zalando for Growth
2 min. reading

Why M&S Chose TikTok Shop and Zalando for Growth

British retail giant Marks & Spencer is significantly changing its online sales strategy. According to a ChannelX report, the company has signed a deal with Zalando to handle all logistics in continental Europe and is simultaneously entering TikTok Shop, where one beauty product sells every second in the UK.

Katarรญna ล imฤรญkovรก Katarรญna ล imฤรญkovรก
Partnership Manager & E-commerce Content Writer, Ecommerce Bridge EU
Latest articles
What Drives Satisfaction With Product Returns Today
3 min. reading

What Drives Satisfaction With Product Returns Today

For years, easy returns were the hallmark of great customer service โ€“ quick refunds, no questions, no hassle. But thatโ€™s changing. Returns are now a test of trust between shoppers and brands. International data show that while return rates are falling, customers are becoming more sensitive to the process than they were a year ago.

Veronika Slezรกkovรก Veronika Slezรกkovรก
Editor in Chief @ Ecommerce Bridge, Ecommerce Bridge
Starting an Online Store? Itโ€™s Easier Than You Think
5 min. reading

Starting an Online Store? Itโ€™s Easier Than You Think

A few years ago, launching an online shop meant spending a month with a developer and dropping a few thousand dollars upfront. Today? You can have a working store up in an afternoon and itโ€™ll cost you basically nothing to start. If youโ€™ve been thinking about starting your own online business but the tech stuff [โ€ฆ]

Katarรญna ล imฤรญkovรก Katarรญna ล imฤรญkovรก
Partnership Manager & E-commerce Content Writer, Ecommerce Bridge EU
Pinterestโ€™s Holiday Shopping Data Reveals What Gifts People Actually Want This Year
3 min. reading

Pinterestโ€™s Holiday Shopping Data Reveals What Gifts People Actually Want This Year

Pinterest just dropped its Festive Season Edit โ€“ a collection of hundreds of gift guides built entirely on what millions of users are actually searching for and saving. And the numbers tell some pretty interesting stories about holiday shopping in 2025. The platform analysed search patterns, save behavior, and shopping clicks to create 17 categories [โ€ฆ]

Katarรญna ล imฤรญkovรก Katarรญna ล imฤรญkovรก
Partnership Manager & E-commerce Content Writer, Ecommerce Bridge EU
Gumtree Launches Payments And Nationwide Delivery After 25 Years
2 min. reading

Gumtree Launches Payments And Nationwide Delivery After 25 Years

After a quarter-century as a classifieds site, British platform Gumtree is launching a game-changing feature โ€“ buyers will be able to pay directly on the platform and have items delivered nationwide. For one of the UKโ€™s largest C2C marketplaces, this is a major shift that could reshape the entire market.

Katarรญna ล imฤรญkovรก Katarรญna ล imฤรญkovรก
Partnership Manager & E-commerce Content Writer, Ecommerce Bridge EU
Digital Accessibility in E-Commerce: โ‚ฌ100,000 Risk or Million-Euro Opportunity
5 min. reading

Digital Accessibility in E-Commerce: โ‚ฌ100,000 Risk or Million-Euro Opportunity

The European Accessibility Act (EAA) is putting online retail to one of its biggest tests. Since June 2025, the rule is clear: digital services must be accessible to everyone. No exceptions, no delays. What still sounds like bureaucratic small print to many is fast becoming the litmus test for the future viability of e-commerce brands.

Jan Stedul Jan Stedul
Managing Director, AccessiWay Germany