Articles and news on the topic of Influencer marketing

AI Shapes Content Creation. What Do the Influencers Have to Say?
3 min. reading

AI Shapes Content Creation. What Do the Influencers Have to Say?

A recent report from HypeAuditor reveals important trends in how Instagram influencers are using artificial intelligence tools. AI is beginning to take centre stage not only in content creation but also in influencer marketing. A survey of 620 influencers from the USA, UK, and Australia provides insight into their attitudes towards AI-generated content, digital clones, [
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Motorola Blends AI and Fashion in Cutting-Edge Phone Campaign
2 min. reading

Motorola Blends AI and Fashion in Cutting-Edge Phone Campaign

Motorola has launched an innovative new campaign. They introduced a campaign called “Styled With Moto,” which combines elements of their phone designs with futuristic fashion concepts. The campaign has generated significant interest and discussion in the industry.

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AI Virtual Influencers Rise: Should Businesses Pay Attention?
3 min. reading

AI Virtual Influencers Rise: Should Businesses Pay Attention?

There has been a big change in the influencer marketing scene within the last few years, as AI virtual influencers rise to prominence. Brands are witnessing this rapid ascent and wondering whether they should collaborate with these digital entities or remain with more conventional human influencers. As the popularity of AI virtual influencers continues to [
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Future Directions For Influencer Marketing
4 min. reading

Future Directions For Influencer Marketing

There is no need to explain why your brand should be on social media. Your marketing plan should include producing interesting, high quality material. So how do we increase its marketability and authenticity? The answer is influencer marketing.

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