What Is Chatbot?

Meet the ultimate conversational partner: the chatbot! It’s like having a super-smart friend who’s always available to chat, listen, and help you out.

Meet the ultimate conversational partner: the chatbot! It’s like having a super-smart friend who’s always available to chat, listen, and help you out. But instead of being a human, this friend is a computer program designed to mimic human conversation.

While some chatbots are simple and just provide basic information, others are equipped with something even more impressive: artificial intelligence (AI). This means they can use natural language processing (NLP) to understand what you’re saying and respond in a way that feels surprisingly human. It’s like having a conversation with someone who gets you!

Competitor Keyword Analysis: Strategies to Outrank Your Rivals

Struggling to rank on Google? Your competitors are stealing the traffic and sales that should be yours. But what if you could uncover their SEO strategy and use it to outrank them? If your store isn’t appearing in search results, you’re losing potential customers to competitors who rank higher. This is where competitor keyword analysis […]

Ivana Polcova
SEO & UX specialist, CREATIVE sites

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Swedish E-commerce Dominated by Chinese Platforms in 2024

today

3 min. reading

Swedish E-commerce Dominated by Chinese Platforms in 2024

The preference of Swedish consumers to shop internationally through Chinese e-commerce platforms became a significant change that attracted both consumers and industry experts in 2024. Asian retail giants continue to expand their market presence in Europe, which indicates possible long-term changes in the worldwide e-commerce environment.

Katarína Šimčíková
Project manager, Ecommerce Bridge EU

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Why Marketplace Platforms Are the Smartest Way to Enter a New Market

yesterday

8 min. reading

Why Marketplace Platforms Are the Smartest Way to Enter a New Market

Expanding into a new market can feel like stepping into the unknown. Whether you’re a growing brand or an ambitious startup, the challenges are endless: high upfront costs, unfamiliar regulations, lack of local contacts, and fragmented logistics. That’s where marketplace platforms come in handy. Today’s e-commerce marketplace platforms offer a powerful, scalable, and low-risk way […]

Nikola Ilchev, PhD
Leading expert in e-commerce across Bulgaria and the Balkans., Balkanecommerce.com

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