In the world of online shopping, a product detail page (PDP) serves as a digital showcase for individual items. It’s a dedicated webpage on an eCommerce platform that acts as a virtual salesperson, offering an in-depth look at a specific product. When potential buyers click on an item that catches their eye, they’re directed to this page, which aims to provide all the essential details they might need to make an informed purchase.
Small E-shops Face Revenue Decline While Market Grows
The broader e-commerce market is celebrating growth, but small online stores are quietly struggling. New data from Uptain shows that smaller stores are having their worst sales performance in recent quarters, even though industry headlines are full of success stories.